What belongs in your first MVP?
A practical way to separate the essential first release from everything that can wait.
Product Development
Your product.
Designed and built.
Launch a web or mobile product, or build a new platform for your business. We connect product planning, UI/UX design, development, and release preparation.
From the idea to the productBring the pieces
Bring the pieces
of the product together.
A new product needs the user experience, business rules, and technical work to support the same goal. We work through those decisions and carry them into the build.
How we can help
Connect the whole path to launch.
- Product requirements and release priorities
- User journeys, interface design, and behaviour
- Web, mobile, or custom software development
- Working reviews and release preparation
The idea is clear. The product is not.
You can explain the opportunity, but still need to define how people will use it, which features matter, and how the software should work.
Design and development need the same direction.
Screen designs need the journeys, interaction states, and business rules behind them. Those decisions have to reach the implementation.
A new service needs a platform behind it.
You want to expand what the business offers or create a new way for customers to work with you. That needs a product built around the service.
Choose your starting pointA new product.
A new product.
Built around your next step.
Start with the idea, the intended users, and what you want the product to make possible.
For independent businesses
Build a product around your service.
Create an online service, customer application, or tool that supports the independent business you run.
More for sole proprietorsWhat the work can include
- Business requirements and user journeys
- Product design and development
- Release preparation and handover
For founders & early teams
Turn the idea into a product people can use.
Bring the product concept through requirements, design, and development into a first working release.
More for startupsWhat the work can include
- Product planning and release priorities
- Web or mobile product design and build
- Working reviews and launch preparation
For growing businesses
Launch the platform for your next stage.
Develop a new customer product, business application, or platform that extends what your company can do.
More for small & medium businessesWhat the work can include
- Customer and operational requirements
- Application design, development, and connections
- Release and operating responsibilities
For established organisations
Deliver a new product capability.
Develop a product or platform within the organisation’s system boundaries, stakeholder requirements, and review process.
More for enterprisesWhat the work can include
- User needs, technical requirements, and dependencies
- Connected product design and development
- Technical reviews and operational handover
Project delivery roadmapFrom the product you imagine
From the product you imagine
to the product people use.
Connect the intended experience with the design and technical decisions needed to deliver it. Review the product as the pieces come together.
Product space / 01
You review
Product requirements, user needs, and release priorities.
Incodio
Connect the business goal, intended experience, and technical questions.
Your part
Share the idea, customer insight, existing systems, and constraints.
Product space / 02
You review
User journeys, interface designs, and key implementation decisions.
Incodio
Design the experience and specify the important behaviour.
Your part
Review the product direction and agree release priorities.
Product space / 03
You review
Working features and findings from the agreed checks.
Incodio
Develop the features and check their journeys, data flows, and connections.
Your part
Try realistic user scenarios and consolidate review feedback.
Product space / 04
You review
A reviewed release and practical handover material.
Incodio
Prepare deployment checks and the agreed operating information.
Your part
Approve readiness and confirm hosting, access, and maintenance ownership.
Keep readingExplore the decisions
Read more on the blog Explore the decisions
behind the product.
Before you ask for a development estimate.
The details that make an early project conversation more useful, even without a finished brief.
Prototype first, or start the build?
Choose the next step around what you need to learn, rather than how finished the idea looks.